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"The Goal: A Process of Ongoing Improvement" is a business novel written by Eliyahu M. Goldratt. The book follows the story of a plant manager named Alex Rogo, who is facing various challenges in his manufacturing plant. Through a series of conversations and experiences, Alex learns about the Theory of Constraints (TOC) and how it can be applied to improve the overall performance of his plant.

The book explores the concept of identifying and managing bottlenecks in a production process, with the ultimate goal of increasing productivity and profitability. It introduces readers to the principles of TOC, such as focusing on the most significant constraints, exploiting them, and elevating them to improve the overall system.

"The Goal" is not only a fictional story but also a guide to understanding and implementing TOC in real-life business situations. It provides valuable insights into operations management, supply chain management, and continuous improvement. The 30th Anniversary Edition includes additional insights and examples to help readers apply the concepts in today's business environment.

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